What We Do?

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the services we offer!

  • Web Design - Custom designs for specific requirements - from a brochure-based design to a complete e-commerce web design.
  • Web Application Development - We offer a whole range of web applications exclusively fine-tuned to help you attain the desired level of proficiency and user-interactive website interface.
  • Internet Marketing - Market your website and products to the world with our effective, efficient and comprehensive Internet Marketing services. View our Packages.
  • Creative Services - Helps us enhance your brand identity and market presence with our branding exercises, print and logo designs, ad campaigns.
  • Content Services - We offer expert and precise SEO copywriting, technical writing, blog posts and press release services

All the mentioned services can be clubbed together or availed in customized packages. So you can choose the services that you urgently require, and come back for the rest later. Our customized packages also allow enterprises with budget concerns to hand-pick services!


So get started Right Away! Call us for a FREE customized quote!

knowledge base callus

Knowledge Base

Click on the subheadings to view the description.

General Information

An attractive web design is one of the most effective and fastest ways to attract attention from the targeted consumer groups, albeit in a positive way. Moreover, a good web design not only is pleasant to view and access, it also reflects upon the quality of work, professionalism and other similar, small yet significant advantages.

You can rather have a good web design developed with the help of Scanlink's expert team, using the popular codes of XHTML or CSS2. Use this design, (even if it's for a dummy website) to publicize your firm on the several CSS galleries on the web. A great web design will help you get featured on any of the galleries - thus, attracting a large number of untapped visitor groups! Even if people don't fall for your design, you will still get a number of back-links as an added bonus. These result in a higher search engine ranking - the key to lead generation and sales!

With the Internet coming up as one of the chief communication media, every corporate enterprise, irrespective of them being small-scale or large corporate syndicates, budget or staff size, should have a website. Moreover, the website should also contain important information about the company as well as products or services catered to the consumer group by the company

About 95% of people, who are in a dilemma about buying their choice of product, conduct their research online. So, if you do not possess a website - you lose out on the lion's share of consumers. Now you understand how crucial it is to have a website of your own? But simply having a website is not the end of your responsibilities; it is just the beginning! Read on to know more.

Building a website is just the beginning for attaining commercial success online. Internet Marketing is what actually defines the thin line between success and failure on the web. Internet marketing is all about promoting your company and products/ services to the passive visitors, in order to increase the conversion rate on your website.

Internet marketing deals with a lot of things - including Search Engine Optimization (SEO), direct mails and sales letters, social media optimization, web 2.0 and other similar services.

While we recognize the fact that 90% of all online visitors use search engines to locate their desired products - employing SEO to push your SERP rankings higher is the right way to make your firm much more visible online! Implementing new-age online marketing technologies and strategies such as Web 2.0 marketing and social media optimization helps your website attain higher traffic through the latest online sensations (video-sharing websites, social networking, and blog promotion).

Today, a huge majority of online visitors use search engines to find the solutions to their requirements. And most of them do not go beyond the top 20 rankings to find what they had been looking for. Hence, it is very important for websites to rank within the top 20 mark to make a commercial breakthrough online!

This is where SEO comes in. SEO (Search Engine Optimization) is a combination of several techniques to help your website establish itself in the top rankings of SERPs or climb higher than its existent ranking, in their relevant fields (or rather for relevant 'keywords'). These strategies include directory submission, article submission, social bookmarking, press release distribution, content optimization and many more.

As soon as your website has had search engine optimization implemented for a considerable period of time, your SERP rankings automatically improve.

A content management system is what arranges for the creation of textual information and digital media content to the management, distribution and archiving of the same for any website. It helps in the creation, editing, searching, publishing, upgrading and archiving of the information, allowing for a much better workflow. A CMS also manages the appearance and navigation features of the website pages, as well as managing the complete structure of the website itself.

What is a Content Management System?

Database driven websites are faster to design and develop and much more secure than conventional static websites. Moreover, database driven websites make it a lot easier to redesign, update and upgrade your website, irrespective of the size or expans01e of the website, than a static website. Other advantages also include better and more precise search results in the website (via the database) as well as ease of accessibility of information (content).

E-commerce, with its various applications and upgrades has become as easy and as accessible as conventional commerce trans01actions. Here's how e-commerce works today -

How E-commerce Works

Web enablement is important for the following reasons:

Real-time access to interior and exterior public for information and required data

Affordable solution

Accessible universally - irrespective of system, web browser or device based constraints

Scalable and allows the facilitation of accessing the information from remote or mobile origins

Lower maintenance and support costs + improved client satisfaction rates

Why Web Enablement is Important

PHP has been developed with an aim to provide the web developer with an ideal, ready-to-execute technical prowess.

It has been made for the web - something that many contemporary technologies do not encourage.

Low costs - a free-for-all technology that also entails negligible application, maintenance, debugging and allied costs.

Built to adjust - using newer applications to its advantage!

PHP cuts down the time period required for web development by about one-thirds of the actual time.

What are the benefits of PHP Technology today?

The Internet is one of the most effective of mediums to establish and promote your brand image! Today, a number of strategies and techniques have evolved that help promote your company's brand image through innovative ways. From social networking sites to blog promotion, from corporate branding exercises to Internet branding strategies - there is an immense scope for brand promotion on the Internet.

One of the main benefits of having your enterprise promoted online is the huge rippling effect it has on actual conversion and sales. A strong brand reputation and image enhances trust, which trans01lates into better conversion rates and sales!

If you have any further queries, contact us here or call us NOW!

Several hurdles lie in the path of an amateur interested in niche directory submissions. These include:

Locating and maintaining the list of such directories online

Comprehending the complex submission guidelines and form details

Ensuring a high success rate through increased approval percentage from the directories

Why waste your energy doing something that can be done even better with professional help? And that too at minimal price rates? Instead you can focus more on business expans01ion and other immediate work requirements.

Thus, by hiring professional help for your directory submission requirements, you not only help boost your ongoing search engine optimization campaign, but also can save valuable time and energy to focus on business expans01ion ideas.

In order to have your site enlisted with accurate detail in the directories, we have two most important factors ready. This includes a team of experienced and industry-hardened online marketing professionals and a regularly updated list of SEO-friendly directories that can be used for submissions. Moreover, we have all submission guidelines from directories manually checked so as to provide a greater success rate than expected with our directory submissions. This ensures quality output and a great ROI in the form of improved search engine rankings and increased sales!

The manual or uninitiated process of verifying a listing is to locate the directory, and thereafter, search for the site through the search option provided in the directory. But this is a long and tedious procedure. Scanlink provides a complete list of the directories that we will submit your site into. Thus, you can easily verify using the directory index against your site name.

True to its name, a blog directory only includes blogs in its listings. This is quite similar to online directory listings, with separate categories for blogs to be enlisted in, as according to their relevancy.

Yes, obviously they do! Here are some benefits listed below:

State-of-the-art quality assured with manually managed blog directories.

The presence of spider-bot in the blog directories ensures the inflow and retaining of exchanged links in your blogs.

Every leading blog directory shows you an accurate ranking as measured by the prominent search engines including Google, Yahoo, MSN and others.

Really Simple Syndication or RSS is the syndicated distribution of the latest information including headlines and web content to a mass audience. An RSS feed is the document that contains all the data, or even partial amounts of it.

RSS sites are economical and effective as they provide complete site listings in a few clicks of the mouse, thus, saving time and energy both. Moreover, visiting or subscribing to each site separately by sacrificing your privacy is rendered unnecessary with RSS sites - which provide all information in a single page itself.

Web hosting is the procedure by which individuals or enterprises reserve web space in order to host e-mail and websites on the leading Windows and Linux servers. Dedicated servers are also used occasionally for such services.

Social Bookmarking

YES! Most of the social bookmarking sites experience a huge amount of traffic 24x7. Hence, if you have your site bookmarked regularly, your traffic inflow will improve, helping you get a better ROI from your search engine optimization campaigns.

If you wish to store, arrange and organize bookmarks online, social bookmarking is one of the easiest and most effective options available. It helps save the bookmarks on an online site with the help of metadata. The site is then tagged with the requisite keywords and allowed to be shared with other users online.

The benefits of social bookmarking have been listed below:

Immediate Indexing - It won't take more than few hours for search engines to index your site after having your site bookmarked on the relevant sites.

Organic links - If your site is well-organized and enticing, many users would like to add back-links to your site. This ensures a vast yet quick range of one-way links being added to your site, thus, improving your SERP rankings.

Exposure to Social Networks - If, through social bookmarking, your blog or website is tagged and praised by users in the social network, most search engines will give you more priority than less popular sites.

Directory Submission

Directories are virtual counterparts of real-world yellow pages, as they contain the name, contacts and addresses in alphabetical order. They are the ideal places for search engines to look up new listings and websites listed in order to facilitate faster and more accurate indexing.

Having your site submitted to the relevant category will help you gain targeted customers.

Improve one-way links with directory submission

Number of directories your website has been submitted to influences the ranking of your site on SERPs. The higher the number of directories you are listed in, the better the ranking.

For flash or animation based websites, online directories are one of the most potent ways to have your site indexed and crawled by search engines.

There are 10,000+ online directories available online. We will help your site get submitted to 700+ top online directories among these, which have been segregated keeping listed members, page rank and categories in mind.

While most directories allow online listing, one needs to fill up a form. The information has to be authentic, as listing is allowed only after evaluation.

The more directories your site is listed on, the better ranking you achieve. This is because search engines look for new listings in directories regularly, and as many times you are located by the search engines, your ranking improves with every crawl.

Directory submission is no rocket science, but it is definitely not DIY. Why? Check out these hurdles:

Acquiring and maintaining the database of such online directories

Comprehending the whole process, including the form and submission details

Ensuring acceptance of the submissions and maintaining a high success rate regarding the same

Why waste your precious time and energy for submissions while you can have it done for a trivial amount only? Moreover, you can also invest in business expans01ion in the meantime. Contact us for more details!

So hiring a professional for your directory submissions will help you gain not only monetary advantage but a business edge as well!

Article Submission

Article submission is one of the most powerful yet ethical procedures through which a website can gain steady inflow of backlinks. Promotional content within the article helps promote the business, as users publish them with one-way links linking back to the author or the article.

If an interesting or informational article is posted online, one would like to post the same on their site, with a back-link provided to the author's website. This way, you can win loads of organic one-way links and increase your page rank.

It is important as article directories are vast banks of data and information, which can be shared and used by online users according to their preferences. Hence, one can easily use the articles with a link-back provided to the author's (i.e., YOU!) website. One can also attract potential clients through such articles, promoting yourself as well as the services you provide.

Yes! You can provide information on yourself and your company in the "About Author" section, which helps promote your business indirectly.

You can use a penname (which is the name of the person writing the articles) - a dummy one, if you do not wish to reveal your true identity online and also your real name if you wish.

Yes! Our expert and skilled in-house team takes care of all article-writing assignments. Publishing or submission in article directories, however, is only done after we have your permission to do the same!

You can use the websites such as www.copyscape.com and www.articlechecker.com to check the originality of the article.

You do! Not only do you have complete ownership rights over the article, you also have the copyright to the article once we have finished writing and handed it over to you!

ArticleDashboard.com and other sites generally allow users to take articles from them and publish on their own sites, provided they also publish the name and "About Author" for the article. Therefore, even if someone takes an article from these directories legally, you still enjoy viral marketing benefits without putting in any extra efforts.

In case your article is copied and published illicitly, you can sue the guilty with charges of copyright violations and intellectual property rights infringement.

Niche Directories

Niche directory submission provides all the benefits of submissions to online directories, but goes a step further. Here are some of the surplus advantages you achieve with niche directory submissions:

Highly targeted traffic inflow to your website

Relevant and business-specific back-links, improving your ranking for niche keywords further.

Here is a preface to the niche directories we use for submission of your site.

RSS Feed Directory Submission

Blog Directory Submission

Web Design Companies Directories

Web Hosting Business Directories

CSS Galleries

SEO Directories

Script Directories

Press Release

A formal piece of document developed in a standardized format. It is used to intimate the media of any event, latest developments or a formal introduction concerning your company, services or products.

Press release distribution has always been crucial for corporate communications and internet marketing. It helps the information reach a niche and targeted consumer base or audience. Because the media is a constant reference source, using them can improve your consumer base in a positive way.

Yes. Our in-house writers can write completely professional and accurate press releases in exchange of a reasonable monetary amount as fees.

The word count ranges between 400-600 words for normal Press releases.

The press release distribution is not conducted before you approve of the style or content of the press release. We continually make changes according to your feedback if necessary, and keep fine-tuning the content until it meets your demands for quality or style. Thereafter, it is given the green signal for distribution.

We shall distribute the press release to all of the free mainstream Press Release distribution agencies and syndicates. They will discharge it on the net, to various online websites, search engines and web journalists.

Usually the press release is retained on the site for a year (the time-period differs with different sites) before it is deleted or archived.

Though the time varies with different sites, time taken by a syndicate to approve and distribute the Press release (or feature it live) stretches from 48-hours to a week.

Yes, of course you do! We provide each client with a completely customized final report which comprises the following details:

A complete list of sites that your press release has been distributed to

Each of these sites' PageRank

Categories of the websites

NO. A press release once distributed cannot be retrieved. This is quite like the daily newspaper, which once dispatched cannot be recalled for corrections or other allied activities. Hence, it is crucial to have only accurate and authentic information published in the press release.

PPL

PPL is a conventional method of link exchange and link building campaigns used in online marketing. We can help you build customized link building networks, opting for 2-way or 3-way link exchange - whichever suits your needs. This is a cost-effective and ethically trans01parent marketing tool, as you only need to pay for the links that you acquire. This makes PPL an economical but effective tool for improving your search engine rankings online.

The PPL campaign can be easy to set up, giving you rich returns. Here's a basic know-how of the campaign we would maintain for you:

A minimal amount as fees is to be paid for starting up the project. The resource page is created thereafter.

Our experienced and skilled internet marketing professionals will locate relevant sites and directly contact the concerned webmasters via email.

Post-contact, we shall requisition and acquire a link to your site and an exchange link will be provided to their site from yours.

After every 10 links generated, invoices shall be raised accordingly.

NOTE: At your discretion, we can help you conduct a link exchange campaign (as is conventional) with a resource page set up on your website. Alternatively, you can also use the latest 3-way link exchange technique, by providing outbound links from a certain partner site. The partner site can be located by you personally, or you can also allow us to set up one for you. This, however, entails extra charges for setup and is subject to whether a partner site is available at the moment or not.